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ALLEN MEDIA GROUP ATTRACTS TOP FORTUNE 500 SPONSORS AND ADVERTISERS FOR CBS NETWORK TELEVISION SPECIAL “BYRON ALLEN PRESENTS THEGRIO AWARDS”

Sponsors include: Protect & Gamble, AT&T, Procter & Gamble my black Is Beautiful, JPMorgan Chase, PepsiCo, Amazon and Ford Motor Company

Advertisers include: Abbvie, America’s Best, Campbell’sCapital One, Chick-fil-A, Diageo, Domino’s, Genentech, GSK, Hyundai, Johnson & Johnson, Kellogg’s, Kraft, Lexus, Lowe’s, Macy’s, Meta, Novartis, Olive Garden, Pizza Hut, SC Johnson, Stellantis, Toyota, Uber, Unilever and Wendy’s

LOS ANGELES, November 22, 2022 /PRNewswire/ — Byron Allen Allen Media Group (AMG) is proud to announce that it has secured numerous major sponsors and advertisers for CBS Television Network’s inaugural special, BYRON ALLEN PRESENTS THEGRIO AWARDS. Co-hosted by THE TALK’s Sheryl Underwood and Taye DiggBYRON ALLEN PRESENTS THEGRIO AWARDS will air Saturday November 26e of 8:00-10:00 p.m. ET/PT on the CBS television network. Paramount+ Premium subscribers will have access to the broadcast via their local CBS affiliate’s live stream.

Sponsors include: Procter & Gamble, AT&T, Procter & Gamble’s my black Is Beautiful, JPMorgan Chase, PepsiCo, Amazon and Ford Motor Company. Other advertisers include: Abbvie, America’s Best, Campbell’sCapital One, Chick-fil-A, Diageo, Domino’s, Genentech, GSK, Hyundai, Johnson & Johnson, Kellogg’s, Kraft, Lexus, Lowe’s, Macy’s, Meta, Novartis, Olive Garden, Pizza Hut, SC Johnson, Stellantis, Toyota, Uber, Unilever and Wendy’s.

BYRON ALLEN PRESENTS THEGRIO AWARDS celebrate excellence in film, music, comedy, television, sports, philanthropy, business, fashion, social justice, justice environmental, educational, and cultural icons and innovators whose many contributions are positively impacting America. Recorded at the Beverly Hilton, this star-studded, black-tie special event honors and amplifies the story-makers, change-makers and artists who define and influence our world.

Winners include Dave Chappelle (Cultural Icon Award), Ben Crump (Justice Icon Award), Allyson Felix (Sports Icon Award), Jennifer Hudson (Trailblazer Icon Award), Patti LaBelle (Music Icon Award), Queen Latifah (TV Icon Award), Norman Lear (Champion Award), Alena Analeigh McQuarter (Young Icon Award), Don Peebles (Business Icon Award), Tyler Perry (ICON Award), Robert F. Smith (Philanthropy Award) and Kenan Thompson (Comedy Icon Award). In addition, the special characteristics of the musical performances of Yolande AdamsTyrese, Fantasy and Patti LaBelle. Greg Phillinganes serves as musical director and DJ Kiss acts as both DJ and announcer for the awards show.

“I created ‘theGrio Awards’ to celebrate and amplify African American excellence and the incredible champions from other communities who truly support us,” said Byron Allen, Founder/Chairman/CEO of Allen Media Group. “Child, strong and positive African-American icons such as Berry Gordy, Jr., Rosa Parks, Mohamed Ali and Martin Luther King jr. helped me see myself differently and changed the trajectory of my life. Celebrating and amplifying iconic individuals is something we can never do enough of, especially for our children.”

THEGRIO AWARDS is co-produced by Allen Media Group and Backhand productions. Byron Allen, People of Carolyn, Jennifer Lucas, Jeff Atlas and Michael Willrich are executive producers.

About Allen Media Group
President and CEO Byron Allen based Allen Media Group in 1993. Based in Los Angelesit has offices at New York, Chicago, Atlantaand Charleston, South Carolina. Allen Media Group owns 27 ABC-NBC-CBS-FOX Network-affiliated television stations in 21 U.S. markets and twelve 24-hour HD television networks serving nearly 220 million subscribers: THE WEATHER CHANNEL, THE WEATHER CHANNEL EN ESPAÑOL, PETS.TV, COMEDY.TV, RECIPE.TV, CARS.TV, ES.TV, MYDESTINATION.TV, JUSTICE CENTRAL.TV, THEGRIO TELEVISION NETWORK, CE TELEVISEURand PATTERN. Allen Media Group also owns the streaming platforms HBCU GO, SPORTS.TV, THEGRIO, THE WEATHER CHANNEL STREAMING APP and LOCAL NOW–the free AVOD streaming service powered by THE WEATHER CHANNEL and content partners, who provide real-time, hyper-local news, weather, traffic, sports and lifestyle information. Allen Media Group also produces, distributes and sells advertising for 70 television programs, making it one of the largest independent producers/distributors of first-run syndicated television programming for television stations. With a library of over 5,000 hours of content held across multiple genres, Allen Media Group delivers video content to broadcast television stations, cable television networks, mobile devices and digital media. Our mission is to provide great programming to our viewers, online users and fortune 500 advertising partners.

Entertainment Studios Motion Pictures is a full-service motion picture distribution company specializing in wide-release commercial content. ESMP released the highest-grossing independent film of 2017, the shark thriller 47 METERS DOWNwhich brought in more than $44.3 million. In 2018, ESMP also released Western to commercial and critical acclaim. HOSTILEShistorical mystery thriller CHAPPAQUIDDICK and the sequel to 47 METERS DOWN, 47 METERS BELOW: NO CAGE. The digital distribution unit of Entertainment Studios Motion Pictures, Freestyle Digital Media, is a leading multi-platform distributor with direct partnerships across all major cable, digital and streaming platforms. Capitalizing on a robust infrastructure, proven track record and experienced sales team, Freestyle Digital Media is a veritable home for independent films.

In 2016, Allen Media Group bought leGrioa highly rated digital video-centric news community platform dedicated to providing African Americans with compelling stories and perspectives currently underrepresented in existing national media. The Grio offers aggregated and original video packages, news articles and opinion pieces on topics including breaking news, politics, health, business and entertainment. Initially launched in 2009, the platform was later acquired by BNC News in 2010. The digital platform remains focused on curating exciting digital content and currently has over 100 million annual visitors.

For more information visit:
www.allenmedia.tv

SOURCEAllen Media Group

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