El Paseo Jewelers celebrates sponsorship deal with Acrisure Areaan, Coachella Valley Firebirds – KESQ

Our very own Coachella Valley Firebirds mascot, Fuego, was spotted in El Paseo today! He was on hand as El Paseo Jewelers celebrated their five-year sponsorship deal with Acrisure Arena and the Coachella Valley Firebirds on Monday.

“As supporters of our valley, we felt that associating with this incredible place and helping host a hockey team was a perfect fit for El Paseo Jewelers,” said jewelry store owner Raju Mehta.

Check our Firebirds section for the latest updates

Through the partnership, El Paseo Jewelers will showcase its displays on the upper level of Acrisure Arena and sponsor the games and shows held at the venue, Mehta said.

“We look forward to attending the games and concerts with our customers and the community as the Valley continues to expand and prosper,” Mehta said.

To celebrate the partnership, Acrisure Arena staff and the El Paseo team hosted a free event and toast Monday afternoon, with a second toast dedicated to the start of the Coachella Valley Firebirds season and the first the team’s victory Sunday, Stephanie Greene of El Paseo Jewelers told City News Service.

Fuego was there to join in the celebration and take pictures with cheering fans.

KESQ News Channel 3 group of stations will broadcast a series of ten selected home games live as the team plays at Acrisure Arena

Stay with News Channel 3 for Firebirds updates throughout the season!

Be the first to know when news breaks in Coachella Valley. Download the News Channel 3 app here.

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