In April, crypto exchange FTX paid esports company TSM $210 million change name at TSM FTX. On Wednesday, TSM FTX changed its name back to the old TSM days after FTX filed for bankruptcy. following the biggest crash in crypto history. And he only had to spam Twitter’s save button hundreds of times to do it.
“We have suspended our partnership with FTX with immediate effect”, TSM job on Twitter earlier today. The world’s largest esports company said this meant it would remove all mentions of the crypto exchange from its existing brand and merchandise while stressing that it was still a “profitable organization and stable” despite the uncertainty surrounding the previous deal to receive $210 million. of FTX over a 10-year period.
There was just one problem: TSM was still TSM FTX on Twitter. “Best to change that Twitter name then,” one user replied. “Unfortunately, at this time, with changes to Twitter verification, we are unable to do this,” the company replied.
Since Elon Musk took over Twitter and started pissing on walls and shitting on carpets, the social media platform was ravaged by sudden and cruel layoffs, half-crazy product launches and broken features. One of the big changes is that verified users are can’t change name because at some point the accounts started reacting to the chaos by pretending to be blue check parody accounts impersonating Nintendo, Lockheed Martin, and even Musk himself.
FTX’s Big Blast as a result of its CEO’s pride and neglect therefore intersected at a transcendent 90 degree angle with Twitter’s own big explosion as a result of its CEO’s pride and neglect. At least for a little while.
Pro gamers that they are, it didn’t take those at TSM too long to discover an exploit. It turns out that trying to save a name change over and over again as quickly as possible will eventually cause it to stick. “For anyone verified wanting to change their display name. Giga giga spam recorded when changing your display name on DESKTOP only. TSM Social Team fingers are now worn out,” tweeted global head of the company’s social networks, as reported for the first time by Axios.
Other than that initial hiccup, TSM’s post-FTX transition seems to have gone smoothly. It’s unclear how deep the relationship between the two companies has gone beyond sticking those three letters everywhere TSM fans might see them.
In particular, Sam Bankman-Fried, founder of FTX and the new face of crypto ponzi schemes, was a huge fan of League of Legends. He played it in meetings with big investors. It was also reportedly terrible, even leading US Congresswoman Alexandria Ocasio-Cortez to dunk on her Bronze III ranking. But whether his love for Riot Games MOBA had anything to do with pushing TSM sponsorship in the first place, it didn’t even lead to FTX appearing at League of Legends events. Riot has banned letters from appearing anywhere near its competitive games, including Valorantbecause of “activation risksto fans associated with crypto promotion.
And while TSM will undoubtedly miss out on that $210 million, especially at a time when esports companies are battling layoffs amid the ongoing recession, things could have been worse. FTX was pushing its token, FTT, as part of the deal, but TSM said The Washington Post that he sold this crypto months ago, before it crashed after the exchange exploded.
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