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Inter could replace DigitalBits with ‘IM Inclusion’ campaign as main shirt sponsor, Italian media report

Inter could replace current shirt sponsor DigitalBits with their ‘IM Inclusion’ campaign logo if they drop the cryptocurrency company.

According to today’s print edition of the Milanese newspaper Gazzetta dello Sport, via FCInterNewswho report that the initiative will be launched under the sign of CSR (“Corporate Social Responsibility”).

It’s unclear how much longer the DigitalBits logo will be displayed on the front of Inter’s kit.

The Nerazzurri have already removed the logo from the training centre, club website and women’s and youth teams’ kits, although it remained on the front of the senior men’s team kit for all matches before the match. World Cup break.

This was in response to the company’s continued non-payment of installments due on the €85m 4-year deal.

According to the Gazzetta, it cannot be ruled out that Inter will continue to toy with the cryptocurrency company’s logo for some time in January, but it might not be long before the logo is dropped.

Should Inter decide to remove the logo from their shirts, a number of possibilities would be explored.

One of them would be the logo of the ‘IM Inclusion’ campaign which the club intends to launch.

Inter is preparing to launch this initiative against all forms of discrimination, as part of its “Corporate Social Responsibility” objectives.

The campaign logo could be displayed on the front of Inter’s match shirts, while it’s also possible that more detailed text promoting the campaign could be displayed.



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