eteam sponsor

McLaren appoints Saudi-backed Neom as Formula E and Extreme E title sponsor

McLaren will make its Formula E debut later this year after announcing in May that it had bought Mercedes’ entry, having previously announced plans to race in Extreme E from 2022.

Neom, which is a new smart city funded by Saudi Arabia’s Public Investment Fund under its Vision 2030 program, has already enjoyed a partnership with Mercedes’ Formula E team and has been named as future location for a Formula Race E.

McLaren’s teams will be known as NEOM McLaren Formula E Team and NEOM McLaren Extreme E, as well as under the combined banner of NEOM McLaren Electric Racing.

“The partnership represents the union of two organizations with similar technology and innovation goals,” read a statement from McLaren.

As part of the program, “selected candidates from Saudi Arabia will have the opportunity to participate in a one-year internship at McLaren Racing as part of the NEOM Graduate Opportunities in Work”, according to the team.

McLaren Racing CEO Zak Brown said: “We are delighted to welcome NEOM to the McLaren Racing family. It’s an incredible way to kick off our entry into Formula E and unify our electric racing series.

“We are delighted to introduce NEOM McLaren Electric Racing and to work with NEOM to nurture talent and drive innovation.”

McLaren Formula E

Photo by: McLaren

Nadhmi Al-Nasr, CEO of NEOM, added: “Our partnership with McLaren Racing complements NEOM’s commitment to delivering sustainable solutions and addressing some of society’s most pressing challenges.

“The partnership will allow us to share our collective resources and experience to achieve exciting results, not only for our own organizations, but also for the broader automotive and sports industries.

“NEOM is an economic engine for the Kingdom of Saudi Arabia and will be a hub for innovative companies like McLaren Racing to conduct cross-industry research, incubate, collaborate and bring new technologies to the world.”

The announcement marks the latest motorsport breakthrough from Saudi Arabia, which has secured a long-term deal to host the Formula 1 Grands Prix after staging its inaugural race in 2021, and major sponsorship deals through Aramco .

The government-backed PIF already has links with McLaren, contributing to a £550million investment announced last July.

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