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Nissan partners with INOX as title sponsor for T20 World Cup LIVE screening

INOX Leisure Ltd has announced that it has partnered with Nissan India to be the official sponsor of the World Cup screening at INOX. Under the partnership, Nissan India and INOX will work across various digital media platforms including on-screen and video wall advertisements, as well as live match screening sessions for their exclusive customer base and dealership partners. .

The Super 12 leg of the ICC T20 Men’s World Cup kicked off on October 22, with the finals scheduled for November 13 in Melbourne. INOX will show all the group matches played by the Indian team, starting with their first game on October 23 against Pakistan, followed by the semi-finals and the final. INOX will broadcast the matches live in multiplexes across all major cities in India. INOX’s initiative, in partnership with Nissan, to broadcast matches live is a great opportunity for fans who want to experience the energy of the stadium in a carnival, safe and hygienic atmosphere. Additionally, fans will be able to enjoy INOX’s extravagant food combos and fine dining options served at the multiplexes.

Anand Vishal

Anand Vishal, Director of Operations, Sales and Revenue – INOX Leisure Limited said, “In an effort to provide a holistic experience for our customers, we have constantly worked on our alliances to help us elevate their cinematic experience. The ICC T20 Men’s World Cup is one of the most anticipated cricketing events across the world, and it is a privilege for us to show the matches LIVE in our cinemas. The partnership with Nissan India adds a new dimension and further strengthens our brand offering, and we invite our customers to come and experience the unparalleled, stadium-like feel of watching World Cup matches together on our giant screens to encourage Team India. We thank Nissan for partnering with us to deliver this unique experience that brings together India’s two deepest passions, cricket and cinema. »

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