eteam sponsor

TVR assesses future Formula E entry following new sponsorship deal

As part of its return to car production, with an all-new Griffith model slated for production in 2024, TVR also plans to introduce an electric variant the following year as a first step towards electric mobility.

The new Griffith is designed by former Formula 1 engineer Gordon Murray, who wrote the Brabham BT49 and BT52.

As part of its commitment to electric mobility, TVR has hinted that it is investigating a return to racing and will be aware of Friday’s discussion between Formula E constructors over the direction of the Gen4 car.

TVR was bought in 2013 by businessman Les Edgar, after a lean period under Russian ownership during which no new cars were produced, while the Welsh government bought a 3% stake in the business and provided a business loan to help secure jobs as TVR hopes. to complete the refurbishment of a new production facility at Ebbw Vale.

“As a sports car company, we have to be in the race; all sports car companies have to prove themselves,” Edgar explained.

“Racing is one of the ways to do that. And the pressure that racing at the Formula E level brings to make sure you’re in an optimal position with your manufacturing processes, the use of energy is phenomenal, and we embrace all of this challenge to help us design and develop future TVRs.

“We are not a big manufacturer, but we can certainly fight alongside the big guys.

“So we’re really, really looking forward to the opportunity for us to prove to you and the rest of the world just how good TVR, an automaker, can be.”

Les Edgar, President of TVR

Photo by: Sam Bloxham / Motorsport pictures

When asked if TVR would enter Formula E with its own team, managing director Jim Berriman explained that the brand was primarily focused on the impact the company was having with its sponsorship obligations, but suggested that TVR was looking to make a return to racing.

The brand had already competed in motorsport at the turn of the century in GT racing with its Tuscan and Cerbera Speed ​​12 models.

“We’re excited to see what impact we’re having,” Berriman said.

“We’re really looking forward to July when we can be back home in London and make some noise there. We’ll just see how it goes.

“But we’re a sports car brand. You race on Sunday and sell on Monday. So that’s what we’re going to do, eventually. But let’s see how it goes.

“We will get involved [in the Gen4 discussions] just listen carefully and watch. This is our first formal step into this arena.

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“So really, we’re going to take a step back for a moment to see how well the partners are working together; we’re really excited to see the new technology involved in Gen 3.

“We’ve spoken to a lot of partners behind the scenes anyway, as we prepare for our EV future. So that’s going to be important for us, and we’ll just see what the appeal is there, what the options are, where the general trend is going, then assess how to get involved.”

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